China Jewelry E-commerce Is A Booming Business Now
Forecast of the industry in general, the jewelry spend sum of Chinese and Indian market is expected to catch up to U.S.A market by 2015. China will become the worlds biggest and the great developing potential of jewelry consumer market.But, China jewelry industry is still not mature, the whole industrial concentration is very low, in general, a huge market demand but a mess supply chains, and market split phenomenon is obvious. Outlook 2011, how the China jewelry industry movements? In this regard, the industry has said that jewelry enterprises will hasten to expand network sale market, the next 3 to 5 years, the share of network of sales will accounted for 20% of China jewelry industry; the e-commerce of China jewelry industry will appear and develop rapidly.
Statistics of Gemmological Association of China show that, China has become the world’s second largest jewelry consumer market, but the construction of social faith system needs a process, formation of the habit to buy jewelry online still takes some time.That makes the share of network of sales just accounted for less than 5%, it has great room for growth. The industry is expected, jewelry marketing will enhance greatly in 2011, and network of sales is expected to 21.7 billion, and will grow 155% on year. The next 3 to 5 years, the share of network of sales will accounted for 20% of China Jewelry industry.